1998運動品牌行銷案例
| dc.contributor | 國立臺灣師範大學體育學系 | zh_TW |
| dc.contributor.author | 程紹同 | zh_TW |
| dc.date.accessioned | 2016-08-04T09:12:25Z | |
| dc.date.available | 2016-08-04T09:12:25Z | |
| dc.date.issued | 1999-08-01 | |
| dc.identifier | ntnulib_tp_F0107_01_016 | |
| dc.identifier.issn | 1017-8406 | |
| dc.identifier.uri | http://rportal.lib.ntnu.edu.tw/handle/20.500.12235/79709 | |
| dc.language | zh_TW | |
| dc.publisher | 滾石文化股份有限公司 | zh_TW |
| dc.relation | 廣告雜誌，99，112-115 | zh_TW |
| dc.subject.other | 運動品牌 | zh_TW |
| dc.subject.other | 行銷 | zh_TW |
| dc.subject.other | 愛迪達 | zh_TW |
| dc.subject.other | 運動贊助 | zh_TW |
| dc.subject.other | Adidas | en_US |
| dc.title | 1998運動品牌行銷案例 | zh_TW |
| dc.title.alternative | 愛迪達之運動贊助整合策略解析 | zh_TW |