漢英複合字形應用於海報創作之研究

Abstract

漢英複合字形是一種將文字結構簡化的概念，同時又能兼具兩種語言所要傳達的意涵，擁有吸引力、趣味性、可塑性高以及具有探索價值的複合字形設計。本論透過相關文獻資料，探討漢字與英文字母的發展與相關案例，尋求漢英複合字形的可能性，以及將組合方法進行分類，再歸納適用於漢英複合字形的組合方法。

首先透過漢字複合字形的案例進行分析，歸納出八種複合字形法，接著再利用這八種方法進行英文複合字形的案例分析，歸納出六種複合字形法。兩者相同性質的方法共有六種，結果顯示相異的文字系統，組合方法也能夠互相使用，依研究歸納漢英複合字形組合法則可分為：漢英筆劃連字法、漢英同構組字法、漢英虛實組字法、漢英群化組字法、漢英解形組字法、漢英層疊組字法。此法則同時也是相異文字的組合基礎方法。

本論藉由這六種漢英複合字形組合法則為創作基礎，以「傳統十二生肖」與「吉祥話」做為漢英複合字形的設計實踐，期許能創作出不同於以往的十二生肖圖形，並運用於海報創作中作為展出作品。

通過創作的印證所獲得的結論，筆劃與組合是構成漢英複合字形的兩大要素，其中又以筆劃為核心要素。筆劃是連結兩種相異文字的基本媒介，也是文字的骨架，更是相異文字唯一的同等條件，筆劃擁有高度靈活運用的延展性，透過筆劃同構的特性，運用相連、融合等手法揉合相異文字，形成複合字形。在本論歸納的漢英複合字形組合法則中，有四種方法是利用筆劃共性組成。因此，從各項研究的結果，更加確定筆劃的共構對於漢英複合字形的重要性。Composite typography of Chinese characters and English letters is a concept of simplifying the character structures. This design is attractive, interesting, flexible, and worthy of exploration; moreover, it helps combine different meanings from two languages. Based on the previous research, this study probes into the development of Chinese characters and English letters, looks for any possibility of composite typography, classifies the potential combinations, and generalizes the appropriate combinations for composite typography of Chinese characters and English letters.

After analyzing the composite typography of Chinese characters, eight combinations have been generalized. Based on these eight combinations, six other combinations have been discovered after analyzing the composite typography of English letters. Among the composite typography of two languages, there are six combinations sharing similar features, indicating that different writing systems can share the same composite typology. The six combinations of Chinese characters and English letters are: (1)ligature (2)structure sharing (3)backgrounding (4)grouping (5)reconstruction (6)stacking. These are also the basic methods of combining different characters of different languages.

Based on the six methods, this research takes traditional Chinese zodiac and auspicious words as the topic of creation, hoping to create new zodiac graphs and apply them to the poster designs which are also the exhibited pieces.

To conclude, stroke and combination are proved to be the core elements of composite typology; however, stroke is the most important. Stroke is the media which helps link two different words. It is the frame of a word and the only similar condition among different words; it is flexible and can be used freely in creations. Combining the strokes from different words, the composite typology is thus created. Among the six methods mentioned in the study, four of them are formed by strokes. Hence, the result of this study reveals the importance of strokes in composite typology of Chinese characters and English letters.